How a Nollywood Film Gets Made: Here's what a marketer does
So Niyi Akinmolayan, one of the film's producers, reached out and asked if he would join his production company, Anthill Studios, as a social media manager. He accepted. Later, Akinmolayan asked him what he needed to lead the marketing team at the studio. Ilozobhie found a graphic designer, and a communication manager and began to fire on multiple cylinders, spearheading the marketing for everything from Hey You to Ajakaju: Beast of Two Worlds.
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